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Starting, or even running, an established business is not an easy task, it is full of ups and downs. Hence, it is essential that women should understand the technicalities of starting or managing a business. The following business books for women are considered pretty resourceful in difficult times and most of them have helped some of the most influential businesswomen in the world.

Principle Centered Leadership by Stephen Covey
Though this book was released in 1992 when times were a bit different, many critics feel that it perfectly fits the current business scenario. The most important principle of this book is “Empathetic Listening”. Normally, people don’t listen and end up making blunders. Listening is an important virtue in business and it is something that every businesswoman should have.

9 Secrets of Women Who Get Everything They Want by Kate White
Kate White is the editor-in-chief of Cosmopolitan Magazine and this book is like her own personal diary in which she has mentioned strategies which she developed by observing successful corporate women in every field. The book is a shining example which promotes creative thinking and the usage of new business methods which could take you to the top.

Switch: How to Change Things When Change is Hard by Chip and Dan Heath
Change is inevitable and most people try to approach it with logic. Most people believe that change is good and comes with a new dawn. This book talks about embracing change with a positive attitude. It is not necessary that change will always be good, it can even bring news which wasn’t expected. The book is brilliantly written and teaches how to reduce the complexity of change.

The Ten Laws of Enduring Success by Maria Bartiromo
The Ten Laws of Enduring Success is a great book which is filled with optimism, wisdom and hard work. This book is specially written for businesswomen and teaches how to break barriers and rise above all. The book has received universal praise and is a hot topic of discussion in corporate America. Read the rest of this entry »

“Social bookmarking is an activity performed over a computer network that allows users to save and categorize (see folksonomy) a personal collection of bookmarks and share them with others. Users may also take bookmarks saved by others and add them to their own collection, as well as to subscribe to the lists of others.”

One of the more interesting of the various social bookmarking sites is Digg.com.

Digg is a news website with an emphasis on technology and science articles.

It combines social bookmarking, blogging, and syndication with a form of non-hierarchical, democratic editorial control. News stories and websites are submitted by users, and then promoted to the front page through a user-based ranking system. This differs from the hierarchical editorial system that many other news sites employ.

Digg is all about user powered content. Every article on digg is submitted and voted on by the digg community. Users can share, discover, bookmark, and promote the news that’s important to them!

Submitting stories is easy. Once you’ve registered and signed in, simply click on “submit a story” and enter the URL of the story you would like to submit.

Then fill out a title, description, and category for the story. Should you encounter a potential duplicate, please digg the original story and do not submit a duplicate entry.

Once a story is submitted by a user it is instantly posted in the Upcoming stories section. This is a temporary holding place where stories wait to be promoted to the homepage. To help promote stories to the homepage, simply visit the Upcoming stories section and digg stories you think are cool. Once a story has received enough diggs, it is instantly promoted. Should the story not receive enough diggs, surpass 24 hours, or is reported, it eventually falls out of the Upcoming stories section. Read the rest of this entry »

Choose Your Audience

The subject and style of your writing will determine your audience. Decide who your desired audience will be. Age, gender, culture, social background and education are factors you may want to consider. What you write should be targeted at your desired audience.

Write Your Thesis Statement

Although it’s possible to write your ebook without a ‘thesis statement’, it is not recommended. If you are unfamiliar with this term, there are many sources available that will provide you with all the details you need. Unfortunately, there are some differences of opinion that may lead to confusion.

The ‘thesis statement’ deserves a separate article of its own but for now I have written a general definition of a thesis statement for ebooks. This may leave the door open for criticism but is a small price to pay if it removes some of the confusion. More importantly, it will give you a base on which to start. Only use it as a guideline. If you want a more specific definition, Google is a good place to start your search. A thesis statement is a sentence or two written to clearly show the reason(s) for your ebook and what you expect to write about. Although I have referred to this as a general definition, keep in mind that your actual statement should be as specific as possible.

Think of it as the foundation for your ebook. It should contain the following:

1) Your subject
2) Your opinion on the subject
3) A supporting reason for your opinion
4) The significance of 1), 2) and 3)

Create Your Document

Now that you have the foundation, you can begin writing. A standard application like MS Word is a good choice. While you are writing your document you can revise your thesis statement at any time up until it is published. This provides a good degree of flexibility. Choose the format and layout of your document, including chapters, headings and introductions. Dependent on your subject, you may wish to add photographs, anecdotes or testimonials that keep the reader’s attention.

Since an ebook is generally read from a screen, you may want to break up the text more than in a printed book. Experiment with a few different fonts and look at other ebooks for ideas you can use. Spell check and save your document regularly. MS Word has an auto recovery feature. This is useful if you don’t save the document on a regular basis and later experience a system crash. Always backup your document. As a precaution you should also keep a copy on another media such as CD.

Choose Your ebook Format

This is a personal choice. You may decide to create an executable (.exe) file or a Portable Document Format (.pdf) file. By no means an exhaustive list, here are some points to consider before you choose.

EXE files are compiled using an ebook compiler
EXE files may offer features that are not available with PDFs
EXE files can only be read on a PC
EXE files don’t require any other software to be read
EXE files are easy to open, easily branded, and good viral marketing tools
EXE files may be susceptible to viruses although some compilers offer virus protection
More information on the better compilers can be found at

http://www.ebook-site.com/ebook-compilers.html

PDF files can be created using Adobe Acrobat
PDF files can be created with several other 3rd party applications
PDF files are an industry standard
PDF files can be read by both PC and MAC
PDF files require Adobe Reader to be read
PDF files are highly unlikely to become infected
More information on PDFs can be found on the Adobe website

Create Your Ebook

Create your ebook in your chosen format. Congratulations you are now an author.

Writing a book seems a difficult and complicated task. In the past, there must be publishers, budget, and bookstores and so on to deal with when you want to publish a book. But with the development of Internet, just a few tools and Internet can turn your dreams into reality.

Word Processor
A word processor is the essential tool for a writer. Writing your story down and save it in electronic document is the first step to create your own ebook.
When it comes to word processor, people will think of Microsoft Word immediately. That is the most popular software in the whole world. The features like word count and the spell check, and tons of fonts and so on, all of them are useful for writers. From Microsoft 2003 to 2007 and the upcoming Microsoft Office 2010, the Microsoft office can handle almost everything you throw at it.

However, Microsoft Word is not the only choice for an ebook writer. yWriter 4 is an easy-to-use program. It allows writers to juggle all kinds of writing projects and break them down into pieces so that users can easily manage and track. Or WordPerfect, which has a long history since 1980. Many experienced writers recommend it. WordPerfect can save to Word DOC, and it can open Word DOC, plus rtf, and a host of other files. yWriter 4 and WordPerfect is much cheaper than Microsoft Office.
There are some free service like Open Office, Google Doc as well. Just pick your favorite Word processor and finish your story.

PDF Tools
After finished your writing, create a book cover using Photoshop or something like this, then insert to your document. And the following step is to create your story from Word document to PDF files.

Create PDF ebook from Word document
If you have the Microsoft Word 2007 or 2010, you can easily save your document as PDF format. If you are using a lower version or other word processor, you need a PDF creator. If you have Adobe Acrobat, the conversion would be professional, but it’s too expensive for many casual writers. Just find a Word to PDF converter to help you with the PDF creation. Then your ebook is almost done.

Convert PDF to Word
As an ebook writer, often you need to convert PDF to Word to format your ebook, modify your content or add some images and so on. If you do not have a PDF editor, you can not edit the PDF files after you have created it. At this time, you need a good PDF to Word converter. What’s the standard of good PDF to Word converter? The original text, layouts, images should be exactly retained in the Word documents. And the converters should be easy-to-use. No one is willing to spend a whole day learning how to use software. So, accurate and easy is the most important features for a good PDF to Word converter. Further more, a good PDF to Word converter must support protected PDF conversion, In case you had set the restrictions for your PDF ebook and forgot the password or lost the original copy. AnyBizSoft PDF to Word converter wins my vote for the best PDF to Word converter.

With the word processor and PDF tools, you can make a professional PDF ebook. An excellent ebook should be promoted to the public. Now you can upload to your blog or website, submit the ebook to some ebook shop or websites. Share your thought, feeling and the fabulous story to the whole world. Anyone can be a great writer.

Study Your Market- The easy route would be writing an ebook that thousands of sellers are already feeding to the public. No one needs another, “How to become a millionaire” product. In fact, you can find a lot of those for free on the Internet. A good researcher doesn’t just rely on the obvious, but studies the market for new interest. One way of doing this is visiting some of the top social networking sites such as Digg and Reddit. What information are people hungry for at the moment? Another way to look for good topics or ideas for your next writing is asking the question, “What is going on the world today?” For example; we are now facing a recession. Most people are turning to the Internet to make money and support their families. You could find a new and interesting way of making money online without investing any money. This e-book will surely sell through the roof! In conclusion, make sure to pick topics that can be beneficial to a reader.

Develop A Good Sales Page – I cannot tell you the amount of times I have found horrible sales pages. Of course, you do not have to be a copywriter to write a decent sales page, but you should learn some basics. When I first started selling my goods online, I would just look at another copyright page and use it as a template for my own. Of course, you will have to add your own words and ideas. Using clean and clear cut pics is also a good idea to pull in the potential customer. I know a lot of sites online offer free sales page templates without costing anything. Pick one and start creating the perfect ad grabber!

Study Your Keywords – Your selling page should be full of low competition keywords. These are words that your potential market will be looking for through the search engines. As I have stated before, you can search for low competition keywords using a free tool called, Google Adwords Tool. All you have to do is type in a keyword and choose a long tail word with the less green shaded in the bar to the left. The whole idea is to get the most visitors from the search engines without working too hard.

Create a Good Cover – A good e-book cover is not hard to develop. You can make a free one using Powerpoint in Microsoft. There are free guides online that will show you step by step how to do this. It has been proven that people with a good cover make more sales. This has a lot to do with the fact that most people are visual and make purchasing decisions based on how professional and colorful ads are! So keep this in mind the next time your create a cover for your informative product.